#BeerRelease

The Return of Rosé

Surly Rosé, our spring/summer smash of 2018, is back for 2019.

The brainchild of Surly Head Brewer and unofficial rosé wine ambassador Ben Smith, this fruit-forward lager is unlike just about any other beer of its kind. Put another way, it’s a rosé-influenced beer that everyday beer drinkers like.

“Over the last few years, we’ve been R&D-ing projects around the brewery that utilize enzymes and champagne yeast in a fashion similar to today’s brut IPAs, which create this dry, crisp profile that appeals to both beer and wine drinkers,” says Smith. “Rosé is by far my favorite wine style, especially during warm-weather months. My goal with Rosé lager was to deconstruct the flavor profile of a rosé, then rebuild it using beer ingredients and some of our brewing processes to create something to match.”

That research and development resulted in a beer that outsold almost everything else in our Beer Hall from Easter Sunday through Labor Day last year, and it upended any preconceived notions about the audience for this kind of beer.

Simply put: It was popular with everybody. The guys who throw around “chick beer” as an insult would be stunned at the diversity of the Rosé drinker. Lots of knuckle tats, beards, and Samhain t-shirts could be seen with Rosé in hand, side-by-side with moms from Anoka. Traditional lagers tend to have more broad-based appeal than a kettle sour, and this one has an approachable ABV, a ton of flavor, and it really stands out in the glass. It’s an across-the-board crowd-pleaser.

Rosé will be available on draft and in 16 oz. 4-packs to all Surly markets from March through the local demarcation of summer’s end, the Minnesota State Fair. (It’s just around the corner, folks.)

PARTICULARS:

  • Hops: Warrior
  • Malt: Pilsner, Acidulated
  • Guest stars: Black currant and strawberry puree
  • Very light body with notes of strawberry and concord grape.
  • ABV: 5.2%
  • Pour: Not gonna BS you guys, it’s pretty damn rose-colored.
  • 127 calories and 2.25 grams carbs per 12 oz. serving if you care about that kind of thing, a kick-ass beer if you don’t.

 

 

More Recent News

Perfect Machine

#BeerRelease

Cry havoc and let slip the hops of yore! Clean, hoppy, and devastating, Havoc Machine delivers an authentic West Coast IPA payload. Surly’s second seasonal of 2021 unleashes the classically dank and citrus-heavy assault of Cascade, Chinook, and Amarillo hops, wreaking havoc on the craft beer landscape. This perfect drinking machine, clear as a bell … Continued

The Hoppiest Place On Earth

#BeerRelease

Some say our beers are too hoppy. To that we say, “Damn straight.” The Hop Pack is the realization of this ideal. Our second variety pack of 2021 gives you all the hops you could ever want out of a 12-pack. Then we add more. In addition to Furious IPA, these three brand-new beers make … Continued

Surly Beer Hall Getting Ready to Reopen

#Beer Hall

Vaccines for all Minnesotans 16 and older. Increased restaurant capacity. Social gatherings. Governor Walz’s recent announcement that “normalcy is on the horizon, and that brighter days are ahead” has given much-needed hope to many small businesses across Minnesota, including Surly Brewing Co. After indefinitely closing the Surly beer hall, pizza place and event center in … Continued