Darkness Day is one of our favorite days of the year. Originating from when Omar showed up the brewery one Saturday morning to find diehard Surly fans waiting in the October cold, wondering if the Darkness was ready, it’s now a day-long celebration of our massive Russian imperial stout. It takes place where it all began: our original brewery in Brooklyn Center.
But it’s only one day. And it’s difficult for some of our more far-flung fans to get to the northwest suburbs on a random fall Saturday. There are leaves to rake, tailgates to attend, and Halloween stores in abandoned Circuit Citys to visit. What if you could Embrace the Darkness throughout the fall, no matter where you live?
In case you thought that capitalization was an accident, that’s what Embrace the Darkness is all about.
We’re sending some of our darkest beers to select Surly markets in waves, culminating with the release of 2017 Darkness. The lineup:
With this, we hope we’ve given you all you need to keep Darkness in your heart all season long.