If you read our brand calendar post a couple months back, you no doubt saw our intent to turn the beer world on its goddamn ear by introducing Surly 12-packs.
Friends, that time is now.
Memorial Day is the official unofficial kickoff to summer in our neck of the Upper Midwest. In that spirit, we’re launching 12-packs of our two most popular summer beers, Xtra-Citra and #MERICA!, this week in Minnesota and Illinois, so you and your cooler can be fully prepared for the holiday weekend.
Other noteworthy stuff:
It was a long winter. You’ve earned this.